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April Showers Subside

April 4, 2016 by

2016 Election Media Monitors In-Depth Report

White Plains, NY (April 4, 2016) – Media Monitors, the leader in local media monitoring, released its update on the primary election and the spots that both parties have been running on radio in 82 major markets across America from March 25 through April 3, 2016.

Radio Spots - All Active Candidates: Mar 25-Apr 3, 2016

Less Bern, Much Less

As we begin April, there seems to a bit of a lull in the action. Bernie Sanders is still in the lead with 1,215 radio spots. 1,035 spots were from his campaign and 180 spots were bought by the National Nurses United Patient Protection PAC. His total is down from 4,054 spots in our last report (March 18 to March 27).

Hillary Clinton’s campaign aired 317 spots nationwide in the last ten days, which was up from 143 spots in our last report.

Donald Trump For President ran 169 spots, down from 243 spots in the previous report.

John Kasich For President aired 46 spots, down from 60 in our last report.

And Ted Cruz’s campaign bought only 15 radio spots in the last 10 days, down from 227 spots.

Political Radio Spots Against Active Candidates: Mar 25-Apr 3, 2016

The Super PACs have also pulled back on their negative radio ads with Our Principles PAC only running 141 spots against Trump in the last 10 days.

Trusted Leadership PAC, clearly supporting Ted Cruz, aired 99 spots against John Kasich.

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