• Skip to primary navigation
  • Skip to main content
  • Skip to footer
Media Monitors

Media Monitors

The Leader in Local Media Monitoring

  • Services
    • Radio
    • Television
    • Newspaper
  • Company
    • About Us
    • Team
    • Careers
  • Training
  • Contact
  • Sign In

Media Monitors Releases 2009 Radio Totals

January 7, 2010 by

White Plains, NY (January 7, 2010) – Media Monitors, the leader in broadcast and cable monitoring, released the 2009 Radio SPOT TEN® showing the leaders in radio advertising in the last year.

GEICO comes in #1 in 2009 with 1,935,333 spots, up from #3 in 2008. THE HOME DEPOT was #5 in 2008 and jumped to #2 last year with 1,705,182 commercials. #3 was MCDONALD’S with 1,151,698, they were in at #6 in 2008. VERIZON, with their push on phones and cable TV and wireless was the same at #4 with 1,067,883 ads. And course, their big competitor AT&T, was in at #5 running 946,683 spots. AUTOZONE was in #6 with 817,850 commercials, while WAL-MART was down from #2 in 2008 to #7 last year with 741,450 radio spots. New to the top ten last year was SAFELITE AUTOGLASS coming in #8 with 662,970 ads. ONSTAR was in at #9 airing 480,957 ads last year. Coming in #10 was Kohl’s 467,927 spots. The good news on the numbers, the totals for the top ten advertisers is about the same in both years: in 2008, the top ten paying radio advertisers ran 9,576,155 spots and in 2009, the top ten ran 9,977,933. And this year will probably be better.

NOTE: For this year’s SPOT TEN, the HD DIGITAL RADIO ALLIANCE was not included and their totals were taken out of the year to year comparison.

Category iconUncategorized

Ready To Start Your Project?

Get in touch

Footer

The Leader in Local Media Monitoring

From Broadcast TV to Local Cable, Radio and Newspapers, Media Monitors delivers competitive intelligence in a fast and easy-to-use web platform. Unmatched sales lead-generation and advertising analytics.

Malaysia Office

Micheal Low
General Manager, Media Monitors Malaysia
P: +603 8319 2600
M: +6 012 315 8300
Micheal.Low@mediamonitors.com.my

Asia Pacific Regional Office

Richie Oliver
Managing Director, RCS Thailand
P: +66 2661 7676
M: +66 861 39 49 59
Richie.Oliver@rcsasia.com

Copyright © 2023 Media Monitors Malaysia Sdn Bhd (767195-D). All rights reserved.

Privacy Policy | Terms of Use