2016 Election Media Monitors In-Depth Report
White Plains, NY (July 18, 2016) – Media Monitors, the leader in local media monitoring, released its update on the primary election and the spots that both parties have been running on TV in sixty-one top DMAs (Designated Market Area) in the last ten days – July 8 – 17, 2016.
In the last ten days on Broadcast TV, Hillary Clinton For President aired 6,978 spots.
The Donald Trump campaign ran no spots, while the National Rifle Association’s Political Victory Fund bought 1,170 spots to support Trump.
The Super PAC, Great America PAC ran two spots on one Detroit TV station three days apart asking for donations for Donald Trump’s effort.
On the negative side of the coin, all negative spots were directed toward Donald Trump and his run for President. 5,365 spots were aired by Priorities USA Action, a Super PAC that supports Hillary Clinton.
Another 251 “against” spots were run by NextGen California Action Committee promoting voter registration of young people in the state of California with a clear negative message against Trump.